Running October 13–16, 2025, events will showcase innovations, components, and solutions shaping the future of consumer electronics and appliances
Now in its 45th year, EFAE has become a cornerstone for global sourcing. Last year, the shows welcomed 3,200 exhibitors from 19 countries and regions and 60,000 buyers from 136 markets, underscoring their reputation as essential stops for CE retailers, distributors, and manufacturers.
The Hong Kong Trade Development Council (HKTDC) will transform Hong Kong into a global hub for electronics innovation this fall, hosting two leading trade shows at the Hong Kong Convention and Exhibition Centre (HKCEC): the Hong Kong Electronics Fair (Autumn Edition) (EFAE) and electronicAsia. Running October 13–16, 2025, these co-located events will showcase innovations, components, and solutions shaping the future of consumer electronics and appliances.
“The electronics industry is evolving at a pace we’ve never seen before,” said Benjamin Chau, Deputy Executive Director of HKTDC. “These fairs provide a full picture of the ecosystem—from breakthrough robotics to the components behind them—creating opportunities for business and collaboration.”
The 2025 fairs focus on three growth areas closely tied to U.S. market opportunities:
- AI & Robotics: A dedicated RoboPark will showcase robotics from brands like Ti5robot and PADBOT, with live demos highlighting automation’s role in retail, logistics, and manufacturing.
- Digital Entertainment: From immersive VR accessories to portable outdoor gadgets, this category offers retailers fresh merchandising opportunities.
- Silver Economy: Tech designed for aging populations, including wellness and health products, taps into a fast-growing segment.
Show floor highlights are designed to help buyers identify innovation quickly:
- Hall of Fame: Top global brands and RISE Avenue spotlighting rising stars in gaming and robotics.
- Adventure Hub: Hands-on demos of VR sports, AR platforms, and metaverse experiences to inspire experiential retail strategies.
- Tech Hall: IoT and smart living solutions, plus the Tech Trend Symposium and Startup Zone, which connect attendees with emerging technologies and early-stage partners.
“Hong Kong remains one of the best places to spot the next big thing,” said Emily Chen, a New York-based distributor who attended last year’s event. “We’ve formed partnerships here that helped us stay ahead in home automation and wellness tech.”
Co-organized with MMI Asia Pte Ltd, electronicAsia focuses on components, parts, and manufacturing solutions, complementing EFAE’s product showcases to create a complete electronics marketplace.
For U.S. retailers, distributors, and manufacturers, these fairs are more than a sourcing trip—they’re a strategic investment:
- Global Networking: Meet suppliers and brands launching in Asia before entering Western markets.
- Category Expansion: Explore growth areas such as robotics, IoT, and senior wellness technology.
- Supply Chain Insight: Gain a competitive edge through firsthand understanding of manufacturing trends and sourcing opportunities.
“Retailers who attend aren’t just browsing,” added Chau. “They’re building strategies and partnerships that will shape their businesses for years to come.”
With the Hong Kong Electronics Fair (Autumn Edition) and electronicAsia returning this October, U.S. companies have an unparalleled opportunity to discover innovations, strengthen supply chain connections, and prepare for the next wave of consumer tech.
Buyer registration is now open for free entry at https://bit.ly/4kKRJwI.
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See also: Hong Kong’s Evolution As A Trade Powerhouse: An Interview With Silas Chu
