香港社會企業挑戰賽冠軍Food With Benefits 以果昔粉拯救剩餘蔬果 為都市人補充營養


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Food With Benefits（FWB）的誕生，始於共同創辦人 Francis 的親身經歷。他在加拿大讀中學時，深受當地的健身與健康飲食文化影響。回到香港後，他體會到在忙碌的都市中維持健康並不容易，外出用餐的健康選擇有限，功能性食品亦不太普及。這個難題，在大學教授介紹他認識主修化學工程的Matey Yordanov後出現了轉機。同樣熱愛運動的兩人一拍即合，他們對健康飲食的熱情，以及對減少食物浪費的關注，因而令他們決定創立 FWB 。

FWB 產品圖
FWB 產品圖

冷凍乾燥技術：賦予蔬果二次生命

據聯合國糧食及農業組織（UNFAO）的調查，全球約有 14% 的農產品因為外表不完美，在出售前就被棄置。但其實，這些農產品的營養價值和味道仍然完好。FWB因此積極採購新鮮且可食用的過剩蔬果，利用冷凍乾燥技術，並配合大學研發配方將其轉化為即沖果昔粉，延長了蔬果保鮮期，還賦予它們新的價值。

兩位創辦人經過多番鑽研與調整，成功在保留蔬果豐富營養和原始風味的同時，確保產品不含額外添加劑，甜味和顏色完全取自蔬果本身。每包 20 克的果昔粉，能夠避免約 200 克的蔬果被浪費。自開業以來，FWB已成功拯救近 22 公噸的蔬果免於浪費。目前，FWB的果昔粉已推出莓果動力和翡翠活力兩種口味，每包相當於攝取了 1-2 份蔬果，讓都市人能夠隨時隨地，輕鬆補充營養與纖維。

奮鬥創業路：從初出茅廬到穩步發展

Francis 與 Matey 的創業之路充滿挑戰。創業初期，為了維持營運，他們曾一邊從事全職工作，一邊經營品牌，直至後來透過參與多項創業計畫，才逐步拓展FWB業務與品牌能見度。

FWB更於「香港社會企業挑戰賽 2024-2025」脫穎而出，勇奪冠軍。展望未來，FWB 將繼續研發新產品，包括天然無添加的能量棒，同時積極探索增設廠房的可能性，實踐健康與環境效益並重的永續藍圖。

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「香港社會企業挑戰賽 2025-26」

新一屆「香港社會企業挑戰賽 2025-26」現正接受報名，今屆主題為「YOUth Spark the Change!」，如果你想作出改變踏上創業路，又想解決社會問題，請立即報名參加，勝出隊伍有機會獲得高達HK$30萬的啟動獎金及其他支援，一同創造社會效益。

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截止報名日期：2025年10月28日

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